Flipkart-Amazon Sale: There was a bumper sale on e-commerce platforms Flipkart and Amazon at the beginning of this month. People have made huge purchases in this sale. Counterpoint has released the sales figures. There have been tremendous sales of iPhone from both the platforms. More than 15 lakh units of iPhone have been sold in the sale. Let us know the details of the top selling phones of this sale.
iPhone sales happen every year during the festive season. This is especially seen in Flipkart and Amazon Sale. The main reason for this is that these phones become cheaper during the festival season. This time in the sale itself, iPhone 13 has been sold in a budget of up to Rs 40 thousand and iPhone 14 has been sold in a budget of Rs 50 thousand.
The result was that 15 lakh units of iPhone were sold in the sale that ran from October 8 to October 15. Counterpoint Research has released a report on this sale through Amazon and Flipkart. In this report, Countpoint has told that there has been a tremendous sale of iPhones in this year’s sale.
Sales increased by 25 percent
According to the report, iPhone sales in Flipkart Big Billion Days and Amazon Great Indian Festival sale have increased by 25 percent year-on-year. That means this time there has been 25 percent more sales compared to last year. This time bumper demand has been seen for iPhone 14, iPhone 13 and iPhone 12.
Apart from iPhone, the sale of Samsung Galaxy S21 FE has also been good. This model was out of stock within two days in Flipkart Sale. There has been a year-on-year increase of 50 percent in the sales of premium smartphones in Flipkart Sale. Whereas on Amazon this increase is 200 percent. This is because of iPhone 13 and Galaxy S23 FE.
These are the top selling phones
Apart from this, 80 percent of the phones sold on both the e-commerce platforms have been 5G. In the budget of 10 thousand to 15 thousand rupees, the sale of 5G smartphones has been seen quite high. Realme Narzo 60x 5G, Galaxy M14 5G and M34 5G have been the top selling phones on Amazon. Whereas Vivo T2x has been the top selling phone on Flipkart.
Counterpoint has said in its report that online channels have experienced slow demand throughout the year. Bumper demand has been seen in the sale. This was the biggest sale of the year on both Flipkart and Amazon platforms. Like every year, this time too we have seen bumper demand.